September 2024 marks a turning point in the history of Alpine Collection and its Alpine Lodges brand. In line with the Group's commitment to excellence in services and customer care, Alpine Lodges is renewing its brand identity to completely modernise and position itself as a leader in the mountain market.
Major stakeholder of mountain property development
Alpine Lodges, a mountain property developer, has a range of high-end properties for sale in some of the finest resorts of the French Alps. Alpine Lodges relies on its global expertise and its customised approach to real estate to share its architectural know-how and unique designs by Alpine Design with its client homeowners.
Alpine Design is an integral part of Alpine Lodges, and helps homeowners, who might not have much time on their hands, or the inkling and energy, to decorate their apartment or chalet. Style and fashion specialists will help them design a living space that reflects their personality. This personalised service aims at creating living quarters designed to our client’s image, as there is nothing quite like home.
Each new project is unique and brings together multidisciplinary teams embarked on the same quest for excellence. They are all driven by passion and love for a job well done, investing all their efforts in building for the future and ensuring a lasting legacy in a mountain setting.
Throughout our group, teams of builders and architects, project leaders, interior decorators, and many other specialists are involved in the construction of new properties and stand ready to help future homeowners bring their project to completion and select the services best suited to them.
Strategic position
1. Modernisation of the brand identity: with a strong focus on the monogram so that it becomes an easily identifiable emblem.
2. Simplification of the identity: more sober, more trendy, more minimalist.
3. Bringing out the luxury side of the brand: in line with the positioning of our projects.
Conception du logo
The Alpine Lodges logo has been completely redesigned under the new positioning.
Alpine Lodges is changing its brand to strengthen its identity and assert its position in the market. This transformation aims to modernise the company's image while enhancing its know-how, offering a more coherent customer experience rooted in our mountain projects.
